Real estate experts note that ugly homes sit on the market for months or even years. Some are discouraged because they think that it will take thousands of dollars in renovations or home improvement to attract buyers. However, many people don’t realize that there is plenty a property owner can do to encourage a sale. It just takes a little time and consideration. If you are ready to give up on selling an ugly home, there are a few tactics you can try to help get it off the market.
Honesty is the Best Policy
Make sure that you are completely honest with the real estate expert and every potential buyer that visits the property. Don’t try to cover up all the imperfections with trimmings and paint. Instead, tell them that you are aware of the house’s faults. You don’t have to dwell on the imperfections, but acknowledge them. Then, focus on the potential of the property. Buyers will be picturing the future potential of the home, so give them ideas for improvements and changes they could make in the future. People dislike dishonesty in a seller, and are more likely to give the property serious consideration if you are upfront and honest with them.
Cash is King
Certainly, many people believe that cash is king and the best way to buy or sell a house without all the red tape. Forget about spending thousands to make an ugly house look like a palace. Instead, cut the expenses. Agree to accept cash for a really quick sale.
Lower the Selling Price
This idea takes a bit of work. First, check around the neighborhood. Determine the selling price of comparable properties. Inform potential buyers that you are selling the ugly house at a ridiculously low price. However, do not go overboard. Simply lower the price by a few thousand to attract interested buyers.
Agree to Finance Renovation
The bottom line is that it will be difficult to sell a hideous house. People think about all the expense that goes into a home renovation, and often see the property as too much work. However, make that fact work for you. Agree to reduce the selling price to cover a renovation, if they purchase the home. Of course, place a limit on the amount.
If you are worried about finding a buyer, remember that numerous real estate companies buy ugly properties with plans to turn them around. If the house is in relatively good condition, but lacks aesthetics, you’ll likely be able to find an agency interested in buying and flipping it. The real estate company rarely requests that the sellers fix up the ugly property or complete a long list of repairs. They take the home in its present condition.
This article was written by Dixie Somers, a freelance writer who loves to write for business, women’s interests, and home décor. She lives in Arizona with her husband and three beautiful daughters. Dixie got advice for this article from the professionals at HomeVestors of America Inc. who buy ugly houses in Houston Texas.